ByBest Ways to Check Website Ranking
Checking website ranking is an important part of SEO. It is important to know where your site is ranking on the Google SERP (Search Engine Results Page) so that you can improve it. Here we will explain in detail how you can check and improve your website ranking using Website Ranking Checker tools and methods.
What is website ranking?
When a user types a query in Google, Bing, or other search engines, the search engine shows him a list of the most relevant websites. This list is based on their ranking. If your website comes in the top 3, you will get more organic traffic, while lower-ranked websites get very little traffic.
How to check website ranking?
There are many tools available to check website ranking that show the position of your site. The tools given below will help you to know the position of your website on Google, Bing, Yahoo, and other search engines.
1. Google Search Console (GSC)
Google Search Console is a free tool provided by Google that shows your website’s average ranking, click-through rate (CTR), impressions, and keyword performance.
How to use?
1. Go to Google Search Console and add your website.
2. Click on the “Performance” tab.
3. Go to the “Queries” section and see which keywords are bringing traffic to your site.
4. Click on “Average Position” to see the average ranking of your site.
2. Ahrefs Rank Tracker
Ahrefs is a premium SEO tool that helps with your website’s backlinks, keyword rankings, and competitor analysis.
How to use?
1. Visit Ahrefs’ website and open the “Rank Tracker” feature.
2. Enter your website and target keywords.
3. Ahrefs will show you your keyword position, estimated traffic, and SERP ranking.
3. SEMrush Position Tracking Tool
SEMrush is another popular tool that tracks your website’s ranking data and measures organic search performance.
How to use?
1. Create an account on SEMrush.
2. Go to the “Position Tracking” section.
3. Add your website and target keywords.
4. SEMrush will provide a daily updated report of your ranking.
4. Ubersuggest Rank Tracker
Ubersuggest is an easy and free tool that tracks your website’s search engine ranking and SEO score.
How to use?
1. Open the Ubersuggest website and enter your domain.
2. Select the “Keyword Rank Tracking” option.
3. Download the report and see which keywords are driving traffic to your website.
5. SERPWatcher by Mangools
SERPWatcher is a great Google Rank Tracker that monitors your keyword positions daily.
How to use?
1. Go to SERPWatcher and sign up.
2. Add your website and target keywords.
3. View your ranking in the form of a graph and get suggestions for improvement.
Ways to improve website ranking
If your website has a low ranking, you can improve it by adopting the following strategies.
1. Publish high-quality content
Google’s algorithm prefers websites that provide high-quality and useful content.
Make the content SEO-friendly.
Include long and detailed answers in the post.
Use H1, H2, and H3 tags correctly.
2. Do keyword research
Choosing the right keywords can improve website ranking.
Use Google Keyword Planner, Ahrefs, and SEMrush.
Choose low-competition and high-search volume keywords.
Include keywords in the URL, Meta Description, and Headings.
3. Optimize On-Page SEO
Make the Title Tag and Meta Description attractive
Use Internal Linking and External Linking properly
Optimize images with Alt Tags
4. Create a Mobile-Friendly Website
Google’s Mobile-First Indexing update prioritizes mobile-friendly websites.
Adopt a responsive design
Optimize speed with the Page Speed Insights tool
5. Build Backlinks
Backlinks are a ranking signal for Google.
Use Guest Posting, Broken Link Building, and Outreach.
Get backlinks from high-DA (Domain Authority) websites.
6. Optimize Technical SEO
Set up XML Sitemap and Robots.txt files correctly.
Fix 404 Errors and Redirect Issues.
Optimize Core Web Vitals.
Conclusion
Measuring and improving website rankings is one of the most important SEO strategies. Using Google Search Console, Ahrefs, SEMrush, and other tools, you can get a complete picture of your rankings. By focusing on better content, the right keywords, backlinks, and technical SEO, you can improve your site’s ranking and get more organic traffic.
Frequently Asked Questions (FAQ) about checking website rankings
1. Which is the best tool to check website rankings?
Answer: Google Search Console, Ahrefs, SEMrush, Ubersuggest, and SERPWatcher are the best tools to check website rankings. These tools give you information about your website’s search position, keyword performance, and backlinks.
2. Can I check my website ranking for free?
Answer: Yes, you can check your website ranking using free tools like Google Search Console, Ubersuggest (limited data), and SERP Checker. However, premium services like Ahrefs and SEMrush provide more detailed reports.
3. How long does it take to improve website ranking?
Answer: It depends on many factors such as content quality, backlinks, technical SEO, and keyword competition. Typically, it can take 3 to 6 months, but for less competitive keywords, improvements can be seen in as little as 4-8 weeks.
4. Why is website ranking dropping?
Answer: There can be many reasons for website ranking to drop:
The impact of Google’s algorithm updates.
Low-quality or outdated content.
Lack of backlinks or bad backlinks.
The slow loading speed of the website.
Strong competition and wrong keyword targeting.
5. Which SEO factors are important for ranking a website in Google?
Answer: The following SEO factors are important for ranking a website:
High-quality and SEO-friendly content.
Proper keyword research and on-page SEO optimization.
Loading speed of the website and mobile-friendly design.
High-DA (Domain Authority) backlinks.
Proper use of Google Search Console and Analytics.
6. Do backlinks improve website ranking?
Answer: Yes, High-quality backlinks improve website ranking. Google considers backlinks as an important factor to measure the Authority and Trust of a website. Backlinks can be obtained through techniques like Guest Posting, Broken Link Building, and Influencer Outreach.
7. Which keywords will be best for my website?
Answer: Use tools like Google Keyword Planner, Ahrefs, and SEMrush to choose the right keywords.
Choose Low-Competition and High-Search Volume keywords.
Target Long-Tail Keywords that are more specific and less competitive.
Do a competitor analysis and track their top keywords.
8. How does website loading time affect SEO?
Answer: If your website is slow, it affects users and increases the bounce rate. Google considers Core Web Vitals as a ranking factor, so making your website fast and mobile-friendly is vital.
9. How much content should be written to bring the website into the top 10?
Answer: There is no fixed length, but detailed, in-depth, and SEO-optimized content of 1000-2000 words ranks better.
10. What does “Average Position” mean in Google Search Console?
Answer: “Average Position” means at what position on average your website is appearing in Google SERP. If your position is between 1-10, then your website is ranking on the first page.
11. Does social media affect website ranking?
Answer: Yes, social media signals (Shares, Likes, and Engagements) can affect the SEO of your website. Although Google does not consider it a direct ranking factor, social media increases traffic to your website, which can indirectly help improve rankings.
12. What to do to rank your website quickly?
Answer:
Optimize On-Page SEO (Title, Meta Tags, Headings).
Build high-quality backlinks.
Target the right keywords and update new content regularly.
Focus on website speed and mobile friendliness.
Update Google My Business listing (for Local SEO).
13. Can duplicate content harm website rankings?
Answer: Yes, duplicate content can reduce the authenticity of your website in the eyes of Google. Always publish unique, fresh, and value-adding content.
14. How often should content be updated to improve website ranking?
Answer:
Publish new blog posts 1-2 times a week.
Update old posts once in 3-6 months.
Optimize content according to Google’s trending queries.
15. What is the harm of keyword stuffing in SEO?
Answer: Keyword stuffing means inserting keywords in excessive quantity, which is recognized by Google’s spam algorithm. This can cause the website’s ranking to fall and Google can penalize your site.
16. Does an SSL certificate affect website ranking?
Answer: Yes, websites with HTTPS are considered more secure by Google, and this is a small but important ranking factor. If your site is still on HTTP, install an SSL certificate as soon as possible.
17. Does image SEO improve ranking?
Answer: Yes, image optimization improves your website’s loading speed and visibility.
Save images in web-friendly formats (JPEG, PNG, WebP).
Include keywords in Alt Text and File Name.
Use Lazy Loading.
18. What strategies should be used to increase website traffic?
Answer:
Write SEO-friendly blog posts.
Do social media promotion.
Use Email Marketing and Guest Blogging.
Use Google Ads and Facebook Ads.
Try influencer marketing.
